I think we’d look great together, sweetheart.

Some of the best things in life are simple and incredibly easy to remember. Cocoro is a stylized translation of the word kokoro, which means ‘heart’ in Japanese. That and it sounds really close to the Studio Ghibli’s cultural darling, Totoro. Cocoro is a lot of things—all with a lot of heart.

The company started in late 2013, joining international trade shows like San Francisco’s Winter Fancy Food Show. While their sights might be set far and wide, their inspirations are a lot closer to home.

Cocoro draws from a passion for everyday snacks and pastries, especially those found in Visayas and Mindanao. They are driven by a desire to take these products to the next level in terms of food safety, consistency, branding and promotion. It’s the least you could do for the things you love.

This definitely shows with the amount of detail you see in products like Cocoro’s flagship line of organic coconut sugar. Looking for something that’s fully traceable, entirely organic and designed for a variety of applications, the team came up with Cocoro Dark Caramel and Cocoro Ivory. Sister products that could practically cover all of your baking needs.

Expect to see them in some of your favorite baked goods in the near future, but until then here’s your chance to experience the magic for yourself directly!

Here’s to love, sugar.